CASE STUDY: CASH APP POP-UP
Square reached out to Whitestone Branding to help create a line of custom merchandise for a pop up store for their Cash App. The store was located in the heart of downtown Manhattan on Mulberry Street.
Square collaborated with Bodega Boys – Desus and Mero aka Bodega Boys – they star on their own show on Viceland an off the cuff news show touching on a variety of topics from street wear to politics.
We were tasked to develop intricate clothing pieces for the pop-up shop. Everything had to include inside neck labels, multiple imprint locations, large orders with non-traditional designs and processes. Including a 100k stitch out embroidery on sweaters and gold foil printing.